The professional figures for which the course specifically prepares are suitable to be employed in private and public organisations where skills are required in the fields of cognitive rehabilitation, software programming and neural networks, software design, human-machine interfaces and tools, devices and virtual communication environments. The working environments are to be identified in
- public administrations in which the competences for which the course qualifies are required;
- public and private training organisations;
- Universities and other organisations conducting research in the field of cognitive and communication sciences;
- scientific research and care institutions and health facilities active in the field of cognitive rehabilitation;
- companies operating in the IT sector, in particular in software programming, website and social platform design and in the development of human-machine interfaces;
- WEB analysis and design
- corporate communication
- multimedia communication
- public, political and institutional communication
- editing and copywriting
- design and management of social platforms
- cultural services
- public administrations (press offices and other positions of responsibility)
- public and private radio and television companies;
- companies managing electronic and social media;
- companies operating in the field of advertising and marketing
- human resources and public relations departments in public and private companies.
Parere delle parti sociali
In view of the ordinamental modification that provides for the transformation of the Course of Study into an International Course, delivered entirely in English and predominantly in distance mode, on November 9, 2020 the consultation meeting was held between the head of the MD in Cognitive Science and Theories of Communication, supported by the QA Group of the Course Council and the referents of the representative organizations of the production and reference professions, including the representative of the Italian Association of Cognitive Science and delegates of the CISL trade union, of companies operating in the IT, web, business communication and conventional and electronic publishing sectors.
The Coordinator submitted to the attention of the participants the proposed amendment to the RAD for the transformation of the Multidisciplinary Course LM-55/92 (Cognitive Sciences and Communication Theories) in English and the conduct of teaching activities in telematic mode. It was pointed out that this is aimed at increasing the profile of the course at an international level and at consolidating the qualitative level of the offer proposed. This is necessary, especially in view of the need, shared by both students and teachers of the course, to use in the formulation of disciplinary programs the most updated and qualitatively salient scientific contributions that, as it is known, are published in English.
Prof. Amoretti, on behalf of the Italian Association of Cognitive Science, expresses her appreciation and full support for the initiative, which will certainly contribute to widening the course's catchment area and to corroborating its disciplinary profile, in view of an increase in graduates' chances of entering the job market. This point is noteworthy, all the more so if we consider that the Master's Degree Course in Cognitive Sciences and Theories of Communication is the only one existing in the Centre-South of Italy and that the University of Trento has already provided for an analogous initiative for its Course pertaining to the LM-55 degree class.
The representatives of companies operating in the above-mentioned sectors agree that the proposed amendment is part of a consolidated trend in the labour market, which requires the training of highly qualified professionals with the necessary language skills to access a globalised labour market. The prospect of expanding the pool of potential students and the job prospects related to the course of study is also appreciated. The on-line mode of delivery also makes it possible to explore possibilities for managing and delivering teaching content that were previously precluded, also in view of the positioning of the training offer in an international scenario. On-line training, intended as an integration and not as a total replacement of face-to-face teaching, in fact allows a more effective comparison with the current needs of the labour market which, in the working sectors to which the course is addressed, requires the mastery of the latest technological devices as regards, for example, the creation and management of video and multimedia content. The development of the necessary skills in the field of online communication also necessarily requires access to English-language texts, which the amendment to the regulations at issue in the meeting is capable of guaranteeing. The need to calibrate the training offer on the actual needs of the labour market is therefore reflected in the development of transversal skills in the students of the course (the so-called 'soft skills'). These skills will put them in the best possible position to understand in advance and intercept the ever-changing and complex scenarios and dynamics that are constantly emerging in the world of programming and communication. Lastly, it is important to emphasise the important effects that the digitalisation of the contents of the course may have in terms of increasing the number of students and maximising the possibilities of employment. Achieving these objectives requires, as a preliminary step, the raising of the entry level and a prospecting of the effects of the proposed change in the territory, especially as regards the third mission policies.
The Coordinator, after having spoken with the participants during the meeting, accepts their proposals, reiterating that the change in the system not only has the advantage of increasing the number of students and the possibility of transmitting more up-to-date teaching content in line with the current research panorama in the field of cognitive sciences. The opportunity to ensure the transmission of skills that can be spent more profitably in the local area remains unaffected, in view of the qualitative increase in the level of entry prerequisites and the training course as a whole, as it will be reconfigured following the proposed change in the system.